Porsche Club of America in which members will see Toyo Tires branding across PCA club racing materials
What sort of special lenses or ink will they use to prevent non-PCA members from seeing this branding?
SCCA has all sorts of confusing deals like this. There's the BFGoodrich Super Tour series which is a name slapped on a handful of big races that were all going to take place anyway, and which are indistinguishable from a larger set of races also taking place but not considered part of the Super Tour. Then you show up at one of these and you are required to put their stickers on your car. Someone please tell me that some money changed hands!
As part of the Super Tour, SCCA and BFGoodrich Tires will embark on a number of marketing, promotional and ceremonial initiatives to elevate the stature of the select events, making them the “can’t miss” events within a Conference. 